Work / Understanding Asthma
Sample project · 2D animation
A friendly 2D patient-education piece that follows Maya through what happens in her airways during asthma, and how each kind of inhaler helps.
This is an AnatoArc sample project, made to show our approach. It is not client work and is not medical advice.
The brief
Patients are often told to use two inhalers without ever seeing why. This sample shows, in plain language, what happens inside an airway during asthma and what each medicine does about it.
A recurring character, Maya, keeps it personal and makes it easy to turn into a series: triggers, inhaler technique, action plans and more.
Warm and simple on the surface, precise underneath.
Short sentences and everyday words, written to be understood on the first listen.
Maya and the visual style are designed once, so every scene, and every future video, stays consistent.
The airway is drawn healthy, during a flare and after quick relief, then animated between the matched frames.
A warm narrator, a short on-screen label for each scene, and a gentle music bed.
The small decisions a medical, legal and regulatory reviewer will look for.
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